Ecommerce Apparel Photography | Ecommerce Apparel Photography in Navi Mumbai



Apparel Photography

If you want to sell your fashion products online, then come to us. We are the leading ecommerce fashion photography studio in Mumbai.

We have a number of experienced photographers and technicians, who will create new fashions trends out of your fashion garments.

Your products should look at their absolute best in your images. So we take pictures of your clothes that make them look remarkable and eye-catching.

So if your need is for ecommerce apparel photography in Mumbai, then we are there to fulfill your requirement.

Apparel Photography

People who work with Ecommerce apparel photography focus on how to show fashionable clothes and other things. The photos usually show models wearing the things that are on display. Almost as long as photography itself has been around. This means that clothes photography has been around for nearly as long.

An e-commerce store or your own business taking pictures of goods? Take photographs that make people want to buy what you're selling.

According to popular belief, you are only as good as the clothes you wear. Ecommerce Apparel Photography is a must-have if you want your clothes to sell well on your website. Your ready-made garments, clothes, fabrics, or any other similar product that you want to photograph will be shot to the highest possible standards and by highly experienced photographers through our services.

Photographing apparel for your e-commerce business requires precision. It could be the difference between a sale and a customer abandoning the website.

11 Helpful Tips for doing Clothing Photography

Clothing Photography

When running a clothing e-commerce business, the photos can make or break a sale. Not only does good clothing photography attract potential buyers casually browsing, but it will also show off your product in the best way possible and help customers know which pieces of clothing are right for them.

All of your apparel photography is a representation of you and your business. So, here are some tips to help you improve your product skill set so that you can put a good face on your business.

1) Have Your Garment in the Best Condition Possible When You Start

Make sure the apparel is ironed and lint-free before shooting shots. Remove any tags or stickers and clean up any stray threads or marks. fashion photographers are often tempted not to bother preparing the garment instead of photoshopping away any flaws, but that is not a good idea. Realistic photoshopping is challenging to master, and excessive photo editing will ruin the quality of the photo. It is much better to keep as few flaws out of the image, to begin with.

2) Keep Your Backdrop Clean

Because your apparel photography focuses on your apparel, you want to keep any distractions you can out of the shot. The goal is to make it look like someone in a studio, even if it's just a corner of your living room. Use a white or grey backdrop and make sure there are no stray objects visible or weird shadows cast by the lighting.

Working on a small budget, you can probably get away with only a blank wall and natural lighting. If you have more to invest, you might want to consider getting a roll of seamless white paper and a C-stand to hold up the paper with. Unroll the paper so it rolls out onto the floor while still held up by the stand. In this way, you may eliminate distracting shadows and any potential stains on the wall. Do not let the paper get creased or wrinkled in your shot, and secure it to the floor with tape.

3) Use a Tripod

The quality of the product photo is crucial in apparel online shopping. For customers, your images are an important element of the product photography. You may want to learn more about apparel photography. So let us tell you how to take great photographs of cloths.

studio light connectivity

Use a tripod to keep your camera from shaky unless you take pictures with your smartphone. As a result, the images of clothing will be more distinct and aesthetically pleasing. The added benefit of being able to snap more shots at once is that your arms will be less tired as a result. Inexpensive tripods are readily available, so even those on a tight budget can buy one.

4) Have Good Lighting

Photographing Clothing

An inexpensive, high-quality light source for fashion photographers is the natural light that streams in through the windows of an apartment or house. Rental or purchase of an easy-to-use lighting system is strongly recommended for those who can afford it.

A three-point lighting arrangement or artificial lighting equipment will allow you to film from as many angles as possible when there isn't enough light streaming in through the window.

In addition to allowing you to work more efficiently, mobility will enable you to keep clothes samples in a professional appearance. When working with a single light source, a C-stand, battery pack, and pocket wizard are all that's needed. The term "light head" refers to the actual light source.v

A softbox is required to diffuse light precisely and capture and recreate the colors of goods in an evenly lighted and attractive manner. The C-stand will hold your light source and your softbox or lighting equipment in position.

A pocket wizard will sync your camera and light bulb, transforming your light bulb into a flash.

5) Use a Mannequin

white background mannequin

Consumers cannot tell whether or not a garment is high-quality and flattering from a flat shot. As an alternative to hiring professional models, mannequins can demonstrate how the picture will look on a human being. To get the most outstanding images, use lifelike mannequins in motionless poses. Photo editing can generate ghostly versions of mannequins if a real one is too distracting for your clothes. An example of "ghost mannequins" would be an image where the mannequin is edited out, but the clothes remain in place.

6) Use 360 Photography

three point lighting setup

360-degree images are standard practice for several sports shoe manufacturers. They appeal to the demanding and highly technical target market of the sports shoe business. These guys are practically a benchmark in this field. The reason for this is that, even though shoe technology is virtually the same from one brand to the next, the design of each shoe is what sets it apart.

If you sell sports shoes on your eCommerce site, you can now utilize 360-degree imagery. Allows you to load large files quickly without sacrificing performance if you have dependable web hosting and enough RAM. Customers expect and value 360-degree imaging in the luxury goods market; this is a distinguishing characteristic in the premium sector.

Furniture stores, truck parts dealers, and bicycle shops all have difficulties because of the wide range of photos they use in their products. Many aspects of photographing larger products will necessitate additional time and money.

7) Take Close-Up Photos of the Fabric

crop product images identically

It's still a good idea to get close-up photographs of the fabric, even if you include it in the description, mainly if it's knit or has a unique print. Close-up images can help them visualize the texture and show off the photo or the outstanding quality of the apparel, as well as help them make a decision.

8) Tell the story of your fashion

clothing photography with model

Photos taken in a studio are ideal for showcasing your wardrobe because they can be done on a budget and by oneself. It's always better to wear your clothes where they belong if you're able to. To close a deal, customers need to be able to envision themselves in your clothing. If you want to do this, you'll need at least one willing model to don your creations, as well as a larger budget and the ability to lead the model confidently. While a scenic footbridge could be appropriate for a summer outfit, a studded leather jacket is not. Let your clothing tell its narrative through photographs.

9) Keep the editing minimal

professional photographer

10) Use soft shadows

When the shadow is smaller than the product, it is referred to be a soft shadow. Unlike strong shadows, the shadow is far more subtle and less obtrusive than huge, well-defined shadows. If you want gentle shades, either uses a light diffuser or natural light.

11) Play with angles

clothing photos

The first step is to take a straight shot of your product, but you'll want to get different perspectives to give a complete picture of what you're trying to sell. Use side and three-quarter angles to show off your work better.

Best camera to use for products and clothing photography in 2022

1) Sony A6100

For product photography, this is an excellent all-purpose camera. The Sony a6100 is a 24MP camera aimed at beginners and those who want beautiful photos. It's a great option. A simple camera to use, as long as you put your faith in it and focus solely on the subject matter at hand.

2) Canon EOS R5

In terms of stills cameras, Canon's EOSR5 is unquestionably its best to date. To be a product photographer, this is the best camera you'll ever own, as it can shoot both stills and video.

Apparel photo studio ideas

clothing photos

Having the right inspiration is critical in photography clothing, as it is in any creative endeavor. As a result, we've compiled a list of potential locations for shooting fashion. Please feel free to share your thoughts in the comments section below. Camera settings, lighting, professional equipment, advanced editing, natural sunlight, preparing garments, taking test shots, and a whole lot more are all part of the process. To get the best creative clothing photography, you need to spend a few extra minutes preparing the shot.

What are the various kinds of apparel photography?

A) Catalog Photography with models

Catalog Photography with models

For the most part, catalogue photography is straightforward. To sell apparel, it focuses on the outfit. It is a fantastic place to start in fashion photography before moving on to other types.

Almost every fashion catalogue has a few remarkable photographs that demand quick notice. It's not just the styling that makes these images stand out; it's also what the model is wearing! That is, these models appear to enjoy wearing the garments rather than just posing in them!

Catalog and lifestyle photography. This type of photography is often done in a studio or on site. Backgrounds and objects are employed to enhance the photo's elegance.

Catalogues often employ various models and viewpoints. To get a certain look, a lot of work goes into cosmetics and hair.

B) Ghost Mannequin Photography

Ghost Mannequin Photography

Photographing a product on a model or mannequin is called ghost mannequin photography. That way, you may exhibit a garment on a person's body without using a model or mannequin.

Using this method, you can produce a realistic graphic that puts the focus on your goods.

C) Mannequin Clothing Product Photography

Mannequin Clothing Product Photography

Ghost mannequin photography is remarkably similar. Mockups are similar to ghost mannequins, except that the mannequin is not removed in post-production. It's not cut out. In general, mannequin photography is less expensive than ghost mannequin photography.

D) Flat Lay Product Photography

Flat Lay Product Photography

A flat lay is one of the easiest and most cost-effective ways to photograph your clothes. Flat lay photography can be used with socks and pants, and shirts.

To create a stunning flat lay, place a white sheet or large piece of paper on the ground. And top-down photography is used.

Iron your clothes and make sure the collars and buttons are in place. Cardboard can make your things flat and smooth.

Customers may be hesitant to buy your products since they cannot try them before buying. Hence, it is critical to provide flat lay photographs and infographics that clearly show the garment's size, material, and other relevant information.

E) Photograph Clothing on Hangers

Clothing photo shoot

Shooting hanger shots. This is an excellent method to shoot clothes. The items are hung on a hanger and photographed from both sides.

Keep in mind that when photographing garments on a hanger, you should see how the clothes fall. The garments may look odd in their natural fall, in which case you will need to provide support to make them look better in images. This can be done with cardboard or even strings to make the fall look lovely. Strings can be removed post-production.